Company Culture & Employer Brand

Explore organizational culture and brand identity.

Level: B2
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Ex ACulture & Brand
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Ex BVocabulary
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Ex CMission & Vision
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Exercise A

Reading: Culture & Employer Brand

Read the text, then choose the correct answer for each question.

Read the text

Company culture includes values, behaviors, and work environment. Mission explains the company's purpose. Vision describes future goals. Employer brand is how companies attract talent. Engagement measures if employees enjoy work. Strong culture improves retention. Companies with positive culture attract better talent. Culture is communicated through stories and rituals. Values are demonstrated through leadership actions.

Questions
Exercise B

Vocabulary: Culture Terms

Complete each sentence using the correct word.

Questions
Word bankvaluesmissionvisionengagementbrand
Exercise C

Mission & Vision Analysis

Write your answer in the box below.

Questions

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